All narratives feature characters who act. Policy communicators can fulfill these two fundamental requirements of a narrative by choosing characters as the subjects of their sentences and those characters’ actions as the verbs.
Structuring your paragraphs deductively will not only give your readers the content they need most right up front, but it will also help them make sense of the data, evidence, and analysis you must present to support the main point of the paragraph.
The most powerful strategy we can use to improve the coherence of your paragraphs is known as the “old-to-new” sequence. Learn how to use old-to-new sequencing to engage your audience and maximize comprehension.